RD2 is no stranger to producing innovative tools that exceed the wildest client expectations. We are also no stranger to receiving overwhelming praise (and even the occasional squeal of glee) from our clients. Yet we were shocked, flattered, and even dumbstruck when we found out that the Asian Film Festival of Dallas had nominated us for the North Texas Business for Culture and the Arts (NTBCA) Obelisk Award, celebrating and honoring businesses and business leaders in North Texas whose support makes a significant impact on the region’s arts and cultural growth. Although there have been awards in the past, this one seemed somehow so much more prestigious.
We were even more impressed when we saw the competition. With Nancy Nasher at the helm as the Founder’s Chair, the NTBCA is an organization that has a strong and notable prescence in the DFW community. Among the nominatees were big North Texas companies like Wells Fargo, Fossil, The Jerry Jones Family, and Texas Instruments. Often with large budgets dedicated solely to investing in local community programs, we weren’t sure how our time and creative endeavors would stack up.
But stack up they did and RD2 walked away, thanks our friends at AFFD, a grateful and humbled winner of a 2011 Obelisk Award for New Initiatives. It was not only a great honor to both our work and the success of the AFFD organization, it was truly amazing that our creative endeavors were recognized to be as important and valuable as some of the biggest financial investments made in recent years.
… and in the case of The Asian Film Festival of Dallas our goal was to bring awareness to the Asian Film industry by connecting existing fans and establishing new fans through a confluence of community, video and online social all wrapped in a rich and engaging internet experience.
Attending the event and accepting for the RD2 team was Chris Ronan and Rey Latham. Alicia Chang, Executive Director represented the Asian Film Festival of Dallas. Those not shown, but who made everything possible were Patty Murphree, Leia Scofield, and Robbie Michael.
In the end, although we might have another trophy to add to our shelf, what really makes the event so special was our client and partners who go above and beyond to thank us for our work. To all of them, we say, “Arigatou Gozaimasu!“