Responsive Website VS Mobile Application

Jan 22 2013

As more and more consumers make smartphone purchases, the arguments around the “New Web” escalate. The most heated being the debate about mobile apps VS responsive design. Which is best?

Native mobile app pundits all heard Mark Zuckerberg loud and clear when he made his famous statement about going to a native mobile app vs HTML5...

Nine Years. Where has all the time gone?

Dec 19 2012
Nine Years. Where has all the time gone?

Nine years ago on December 19, 2003, RD2 sprang to life within the confines of Chris Ronan’s own garage. You might say it was a humble beginning, but sometimes the best and most impactful results stem from something many may deem small. Plus, it had White Rock Lake as the backdrop so I mean, c’mon, it wasn’t that bad.

Our First Home

Our Current Home

Over the years, RD2 grew in client base and employees. There were growing pains, and lessons to be learned. Throughout all this, the singular vision of RD2 was never lost and remained steadfast. Simply Innovate Brands. An easy to remember and understand concept, yet so many other companies have tried the same and faltered...

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Emirates Team New Zealand Hoists the Main Sail

Oct 30 2012

Lots of companies have a blog. Lots of companies think they have a lot to say. Once they have one in place it isn’t always utilized effectively or the content is not as meaningful as it needs to be. So, it is great when a company really embraces their inner writer and publishes posts daily, if not multiple times a day with rich and meaningful content. Such is the case with Emirates Team New Zealand and their blog.

A Solid Home Base

With the America’s Cup World Series recently wrapping up and the ETNZ Team taking fourth overall, there was reason for celebration, fanfare, and spreading the news. So much so that we had to revisit how we were treating the homepage of the blog. Prior to the update we simply had the latest blog post at the top of the page...

Ford Canada Blog Phase 2: Going Further

Oct 29 2012
Ford Canada Blog Phase 2: Going Further

Looking to create a central hub for the entire country, Ford Canada engaged RD2 and Sonic Boom to help craft a unique and beautiful vehicle for delivering content and spreading conversation around the Brand to the audience...

Grounded for Enhancements

Aug 24 2012

When you’re Southwest Airlines and you’re running one of the most recognized and awarded corporate blogs, you take your website performance and updates seriously. As the main portal for news and culture, Southwest wanted to make sure their users were getting the best experience from their website...

Migrating from ExpressionEngine to WordPress using an XML / WXR import file

Aug 23 2012

One of my first projects here at RD2 was to migrate a site from ExpressionEngine over to WordPress. Part of that process involved making a hard decision:

“Do we migrate the content manually, create a custom database migration script, or is there a better way?”

It turned out that there was a much better way to accomplish what we were after. It was a little custom, but more importantly – it was reusable. The solution I came up with was to create a template within ExpressionEngine, that would output a WordPress XML / WXR import file...

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My time at WordCamp San Francisco 2012

Aug 22 2012

WordCamps have been going on for years across the globe, but where did they start? San Francisco 2006! Every year since then, San Francisco has hosted WordPress users and developers from across the world. I’ve never been to WordCamp San Francisco, or WCSF for short, but this year I decided I just couldn’t let it pass me up again...

The MIX Mobile App Now Available on iOS and Android

Aug 15 2012

The Management Innovation eXchange (MIX) is an open innovation project aimed at reinventing management for the 21st century that is the brainchild of the world’s leading expert on business strategy, Gary Hamel...

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