Congratulations Southwest!

Oct 3 2008

We are thrilled to congratulate Nuts About Southwest for being named the Best Corporate Blog by PR News’ Platinum PR Awards for the second year in a row!

SWA and RD2 launched the original Blog Southwest in 2006, and in 2008 upgraded the blog with a new design and included additional features such as a video blog, podcasts, news, flickr integration, and media galleries.

As usual, the expectations were extremely high, and the competition was fierce – with firms such as Weber Shandwick, Ogilvy & Mathers, and Hellerman Baretz in the running...

SWA podcasts on iTunes

Jun 23 2008

We’ve been posting screencasts on Nuts About Southwest, our latest project with Southwest Airlines. When building the site, it was important for us that users be able to access as much content as they wanted on the site, or view each piece separately in various forms. This way more users could interact with more content in more ways, fitting various life styles and preferences. The last few screencasts have been focused around how to interact with Southwest content off the actual site – so far, on Flickr and through RSS feeds...

On RSS – Screencast Part 4

May 29 2008

For some people, RSS (Really Simple Syndication) is a way of life. For others, it’s just another acronym that they kind of/mostly/pretty much understand. In part 4 of our screencast series on Nuts About Southwest 2.0, Eric discusses RSS basics using examples from the various feeds on the Nuts About Southwest site.

And don’t worry, I’ll be back around next time...

Screencast #3 – The Southwest flickr Feed

May 14 2008

We’ve added a lot of functionality to Nuts About Southwest (Airlines), and we’re filming this screencast series to be sure that none of the cool new features get lost in the excitement of a new site. The following screencast is “a behind the scenes look” at the flickr images you see on the Nuts About Southwest site...

Nuts 2.0 (including screencasts 1 & 2)

May 6 2008

It’s the same Nuts About Southwest, but of a slightly different variety. Some like their peanuts dry roasted, some like them salty. Even if honey-roasted is your flavor of choice, there’s something for you at BlogSouthwest.com.

The blog for Southwest Airlines just turned two, and we are celebrating by bringing the conversation to a wider audience. We know that people engage websites in different ways...

SWA Press Release on money.cnn.com

May 6 2008

UPDATE: The CNN URL has changed, but you can also check out the press release on Yahoo business here: http://biz.yahoo.com/iw/080506/0394111.html

== We’re thrilled to see this press release on CNN Money on the Nuts About Southwest launch.

If you scroll down, you’ll see a quote from ...

Happy Valentine’s Day from RD2

Feb 14 2008
So it's been a really busy couple of weeks here in the West End, but that hasn't dampened our enthusiasm for blogging. And we couldn't be happier that one of our favorite clients still LUVs to blog. Here's wishing you more candy than you should be allowed to eat at once for Valentine's Day.

Southwest Holiday Greetings

Dec 19 2007

Are you traveling this holiday season? Be sure to check out the Southwest Airlines Blog for some Holiday Travel Tips, including a humorous, but very useful, holiday packing video...