-
Program Strategy
Current Situation, Strategy & Goals
Online Marketing Overview
Community Demographics
Competitor Analysis
Conversation & Community Analysis
Decision Making Framework
-
User Experience Plan
Target Audience Definition & Personas
Visual Impact
Use Cases & Features and Functions
Wireframes
Content Plan
Usability Testing
-
Design
Inspiration and Exploration
Brand and Web Standards
Key Design Elements
Design Rounds and Iterations
Usability Testing
Iterations and Optimization
-
Development
User Experience Planning
Viability of User Patterns
Application Development
Logical and Physical Data Modeling
Application and System Integration
Quality and Assurance Testing
-
Implementation
Soft Launch
Hard Launch
Training
Operationalize
Identify Future Phase